Questions worth asking.
A practical guide to monthly plans for DTC brands and app companies: Starter at $500 for up to 8 videos, Growth at $1,500 for up to 20, and Premium managed studio at $4,000 for up to 50.
Start a conversationClear scope // Useful inputs // Working review loop // Testing-ready handoff
Practical answers for the next test.
CarePilot is a managed creative-production partnership for teams that need a steadier flow of thoughtful, organized variants—not another platform to operate.
What are the monthly plans and video limits?
CarePilot has three monthly plans: Starter is $500/month for up to 8 short-form videos, Growth is $1,500/month for up to 20, and Premium managed studio is $4,000/month for up to 50. The plans are for DTC brands and app companies. The Premium tier includes the additional static and hook planning ranges described below; CarePilot does not promise ROAS.
What do we receive each month?
Premium managed studio scope across the monthly planning view:
- Up to 50 short-form video cuts
- 24–40 static variants (planning range)
- 8–16 hook concepts (planning range)
The static and hook amounts are planning ranges, not fixed quotas. Final volume varies with brief complexity, selected formats, review cycles, and revisions.
What is included in the free introduction?
The free introduction is a one-time offer of one short-form video and one feedback round. It is not ongoing full-service production.
What does “done” look like in the first two weeks?
A typical first cycle moves through four stages: days 1–2 align on the brief, inputs, angles, and testing hypotheses; days 3–6 develop concepts, hooks, scripts, and visual directions; days 7–12 refine and produce selected directions across formats; and days 13–14 organize and hand off labelled, testing-ready files with useful context. It is a useful first testing cycle, not a performance promise.
How does onboarding work?
After you apply, the team reviews the context and follows up within two business days. If there is a fit, the next steps are an intake call, onboarding around the working inputs, review rhythm, and handoff details, then the first two-week delivery window.
What do we need to provide?
No pitch deck is required. Bring the product, audience, offer or product truths, channel context, existing creative, relevant performance learnings, and the testing questions or hypotheses you want to explore. Those are the same kinds of signals covered in the application intake; CarePilot does not supply media-buying data or make your launch decisions.
Who owns the generated creative?
The engagement agreement is the source of truth for the commercial rights to CarePilot-produced deliverables. It sets out what your team may use and the applicable terms; no separate promise of an unrestricted copyright transfer is implied here. Stock assets, creator work, music, software, and other third-party material remain subject to the license or permission that governs them.
How do reviews and revisions work?
Each cycle includes a working review loop: we align on directions, CarePilot refines selected concepts and produces the variants, and your feedback and revisions shape the final mix and timing. The review rhythm is agreed during onboarding. Output ranges are planning ranges, not unlimited revision rounds.
Which platforms and formats do you cover?
The work is designed for your existing acquisition workflow and can be briefed around Meta, TikTok, Google, LinkedIn, or another channel represented by your intake. We work across short-form video and static treatments. Your media team remains responsible for platform setup, launch, buying, and performance decisions.
Still have the question?
Start the conversation.
If your team has traffic to buy and a creative bottleneck to solve, share the context and we’ll see whether a studio seat is the right fit.
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